FEELING RIGHT AT HOME WITH DIGITAL MARKETING.
It’s normal for people to think on the property listings they view online. But Fredericksburg Realty needed a way to make sure those listings stay top of mind. Once a visitor browses a property on the business’s site, an unobtrusive but dynamic digital banner of the listing accompanies them around the Web for 30 days. The next 150 days, banners of featured properties with similar price points appear, changing as sales and new listings occur.