Redefining the Auto Repair Loan Experience

As the premier provider of access to car repair loans in the U.S., Confidential Financial Solutions was enjoying unprecedented growth. To better leverage their success-driving differentiator — an unrivaled commitment to providing a fair and respectful financial experience — they renamed the company DigniFi. Our job was to shift DigniFi into a higher gear with a new, dynamically developed, designed and written website that effectively serves and supports in equal measure.

Everything about this site says other car repair loan companies need to hit the road.

An unexpected car repair can be a heavy financial burden, and DigniFi wants to lift it in the most efficient way possible. We created a website that streamlined their mobile experience and boosted support to two different audience segments: individuals needing a loan and service centers that want to offer their customers a smart payment option. An SEO-based content strategy routes each segment to carefully crafted content and appropriate action and conversion points. Custom development and clean, brand-heightening design fuel a fully responsive site with simpler sign-up and anywhere-anytime account management. Not confusing. Not daunting. Just 100% DigniFied.   

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